Guaranteed Rate Launches Lifestyle Blog with Ty Pennington
CHICAGO, Ill., January 29, 2020 – Guaranteed Rate Companies, one of the largest retail mortgage lenders in the United States, announces the launch of GRate Life, a free lifestyle blog dedicated to providing informative and engaging content to better connect with clients, real estate agents and their communities.
GRate Life will publish lifestyle articles weekly on a full-service website, including “Ty’s Tips,” a section from Ty Pennington offering home improvement information and advice. Other content includes recipes, health, travel and finance.
“We are always looking for ways to engage real estate agents and their clients,” said Guaranteed Rate Founder and CEO Victor Ciardelli. “This initiative allows us to deliver compelling and timely content to communities throughout the country.”
GRate Life is an evolution of Guaranteed Rate’s commitment to content marketing and providing additional value to customers.
Guaranteed Rate Director of Content Marketing Chrystal Caruthers said, “I can’t think of any other mortgage lender delivering this kind of original content to their communities on a regular and consistent basis.”
For a free subscription, please visit: gratelife.rate.com
About Guaranteed Rate Companies
The Guaranteed Rate Companies, which includes Guaranteed Rate, Inc., Guaranteed Rate Affinity, LLC, and Proper Rate, LLC, has more than 9,000 employees in over 750 offices across the United States. Headquartered in Chicago, Guaranteed Rate Companies is one of the largest retail mortgage lenders in the United States, funding over $73 billion in 2020. Founded in 2000 and licensed in all 50 states and Washington, D.C., Guaranteed Rate Companies has helped homeowners nationwide with home purchase loans and refinances. The company has established itself as an industry leader by introducing innovative technology, offering low rates and delivering unparalleled customer service. 2017 marked the launch of Guaranteed Rate Affinity, LLC, a mortgage origination joint venture between Guaranteed Rate, Inc. and Realogy Holdings Corp. (NYSE: RLGY), a global leader in residential real estate franchising and brokerage. In 2020, the company launched Proper Rate, LLC, a mortgage origination joint venture between Guaranteed Rate, Inc. and @properties, one of the nation's largest residential brokerage firms. Collectively, the Guaranteed Rate Companies have earned honors and awards including: Top Lender for Online Service for 2018 by U.S. News & World Report; Best Mortgage Lender for Online Loans and Best Mortgage Lender for Refinancing by NerdWallet for 2021; HousingWire’s 2020 Tech100 award for the company’s industry-leading FlashClose SM technology; No. 3 ranking in Scotsman Guide's Top Retail Mortgage Lenders 2019; Chicago Agent Magazine’s Lender of the Year for five consecutive years; Chicago Tribune's Top Workplaces list for seven consecutive years. Visit rate.com for more information.